Returns FAQ
Scalpers · BG
unique URLBrandGPT · Voice · BrandGPT+ for mid-market Spain. Banks & insurance out. Dense book of 6 accounts.
RAG + brand voice
Web / WhatsApp / apps. Answers stay on-brand from company knowledge.
Natural voice + handoff
Inbound / callback / peaks. Ley 10/2025-ready human escape hatch.
Agentic actions
Leads, tickets, orders into CRM / helpdesk / ERP — not another silo.
QA · sentiment · summaries
Agent assist + conversation intelligence into HubSpot / Zoho / Zendesk.
Euskadi industrial
Public rules: up to 60% / ≤€100k to 2 Nov 2026. Eligibility = buyer’s.
The operating thesis — not a spray-and-pray cadence.
Dated signal → unique landing → score → matching BrandGPT/Voice asset → meeting → SQL brief → iaKOR owns demo on their process.
Generic “AI chatbot” blast · cold WA · call-first · inventing ROI % · chasing banks with Ley 10/2025 as a hunting licence.
Castilian · unique landing URL · consent-aware · Day 1 + Day 4.
First. Like/comment on live signal. Human-paced. Day 1–2.
Only on reply/consent. iaKOR number. Never blast.
Only on prospect signal. Self-disclose. Call is last, not first.
Preheader: Unique page for returns / sizing / stock · not a blast
Francisco — vi el paso a Director General Adjunto y el plan que mete AI en el core digital.
Página corta (solo para ti): stock + política de devoluciones en el tono Scalpers, con mano a humano.
Abrir página única →SAMPLE Castilian · consent-aware · unique URL = signal
Un voicebot + BrandGPT sobre oposiciones/centros, escritura a Zoho/Salesforce, humano solo cuando calienta.
Ver flujo EF-style (SAMPLE) →Congrats on the DGA / Davante launch / CEO mandate — saw the Plan 2025–30 digital pillar. Happy to share a 2-min BrandGPT note on returns/WhatsApp if useful.
No scrape farm · no pitch dump in first note
SAMPLE board · not a live CRM export
Net-new mid-market
Module attach
Tender / aid path
Watch only
Upgrade incumbents (Oct8ne / Quicktext / Sabio) — don’t educate from zero.
Coexist VoiceB / Aunoa — knowledge + voice + seller assist.
SPRI IA 2026 window to 2 Nov 2026 for Euskadi industrial — not in this 6-pack; watchlist path.
No live signal → light LI only. Promote on new trigger.
Scalpers DGA Oct 2025 · Davante brand unify + Zoho hiring · Adamo new CEO + ERE · Holaluz FY2025 AI cost narrative
Motion: LI → unique email → asset on click → SQL path
Zafiro CIO AI posts / Zalia age · PcComponentes peak-season / GenAI accuracy themes
Motion: light LI + content; promote on new dated signal
No P1/P2 · bank/insurance · locked multi-year exclusive with no change window · AI-only fantasy (no handoff)
Motion: no sequence · Atlas re-cut monthly
€220M · Shopify+Oct8ne
BG web+WA
Trigger: DGA Oct 2025
>€250M · Zoho CRM
VO + BG
Trigger: brand unify 2025
14 hotels · Quicktext
BG Zalia↑
Trigger: CIO AI 2026
~300 FTE · Sabio
VO + BG
Trigger: CEO May 2025
€159M · Zoho · VoiceB?
BG post-sale
Trigger: AI cost −38%
€562M · Aunoa+Zendesk
BG coexist
Trigger: GenAI accuracy
Sourced from research/accounts · no invented emails · MANUAL VERIFY where noted
Shopify Plus · Klaviyo · Nosto · LoyaltyLion · Tapcart CONFIRMED · Oct8ne chat LIKELY · Odoo LIKELY · WhatsApp CS LatAm CONFIRMED channel
Oct 2025 Francisco Gutiérrez → Director General Adjunto; Plan 2025–2030; FY2024 €220M (+10%); online ~23%.
Oct8ne visual chatbot + human CS on Shopify. No public BrandGPT-class RAG/voice.
Displace/coexist: Oct8ne · Shopify Inbox · Intercom/Zendesk · Hubtype/Aunoa WA · Ada/Yellow.ai
P1 Francisco Gutiérrez (DGA) · Alfonso Vivancos (CEO)
P2 José Manuel Sánchez (CTO) · Head of Atención al Cliente MANUAL VERIFY
BG web+WA first · phase-2 B+ order lookup · optional Voice on 955 peaks
“Francisco — Plan 2025–2030 + LatAm/PT growth means sizing/returns/order Qs hit WA/chat/phone everywhere. You run Shopify+Oct8ne; BrandGPT keeps answers on-brand ES+PT 24/7; BrandGPT+ writes order status to Shopify/Odoo — humans only for exceptions.”
Scalpers × BrandGPT — same returns answer in ES & PT, 24/7
Zoho CRM CONFIRMED (hiring Zoho specialists 2026) · heavy 900/callback CTAs CONFIRMED · CCaaS vendor UNVERIFIED · no public generative CX bot
Jan 2025 Davante brand launch (MasterD+MEDAC); CEO Gianpaolo Santorsola; >€250M; 120+ centers ES/PT/IT; KKR Impact.
Human telesales + forms + callback. Little public generative CX.
Dialer/CCaaS (Genesys/Five9 — UNVERIFIED) · Hubtype/Aunoa if WA · Zoho Zia (weak for voice qual) · Intercom/Zendesk
P1 Gianpaolo Santorsola (CEO) · Antonio Mayoral (Ventas)
P2 Margarita Villegas (CTO) · Óscar Domínguez (CRM) / CC lead VERIFY
VO first · BrandGPT FAQ same sprint · BrandGPT+ Zoho lead write-back
“Every lead at 22:00 that waits until morning cools — same pattern as EF across 30+ markets. Voicebot + BrandGPT on courses/oposiciones/centers qualifies ES/IT/PT and writes clean Zoho leads so advisors only take hot conversations.”
Davante — voice that qualifies oposiciones leads before the morning shift
Zalia via Quicktext CONFIRMED ~2020 (re-verify live 2026) · CRM+booking integrated (product names UNVERIFIED) · ES/UK/DE phone lines · PMS UNVERIFIED
2024 adults-only Alzinar Mar (14th hotel); 2026 CIO Joan Fornés AI-in-tourism posts; Forbes Balearic list María & Antonia Plomer co-CEOs.
Quicktext Zalia (+11% direct / 80% auto in case materials) + human service center.
Quicktext/Quinta · HiJiffy · ReviewPro/Canary · Genesys · Hubtype WA · Zendesk
P1 Antoni Homar (CCO) · Joan Fornés (CIO) · Plomer co-CEOs
P2 Maria Serra (E-Commerce / Zalia lead) VERIFY title
BG web+WA as Zalia upgrade · Voice phase-2 on DE/UK/ES peaks
“Zalia put you ahead; 2026 guests expect generative WhatsApp-native answers that know each of 14 hotels. BrandGPT + voice trains on real property knowledge, defends direct bookings ES/EN/DE (+ Catalan), hands off only sales-worthy chats.”
After Zalia — generative BrandGPT for 14 Zafiro hotels
Sabio open-question IVR/bots CONFIRMED · Beyond Now BSS + Wave AI CONFIRMED · VoiceBot LIKELY · helpdesk/WA UNVERIFIED
May 2025 CEO Miguel Ángel Rodríguez Sola; 2025 ERE (~11%+); Ardian debt context; rural fibre awards.
Sabio voice automation + Beyond Now BSS + self-care. Human for complex.
Sabio (coexist!) · Genesys · Yellow.ai/Ada/Inbenta · Hubtype · Beyond Now Wave (analytics overlap)
P1 Miguel Ángel Rodríguez Sola (CEO)
P1/P2 CX / E-Support lead — Jordi Camallonga historical VERIFY post-ERE
P2 CIO/CTO MANUAL VERIFY
VO+BG knowledge layer on IVR · B+ ticket/appointment later
“Sabio proved open-question automation; next constraint is knowledge depth — coverage quirks, packs — in Catalan+Spanish without adding agents after restructuring. BrandGPT + voice complements Sabio, doesn’t rip it out.”
After Sabio — BrandGPT knowledge for Adamo voice (ES + CA)
Zoho CRM/Desk · WhatsApp · NetSuite · Google Workspace LIKELY (LI stack) · VoiceB sales AI LIKELY — verify scope · eEvidence CONFIRMED
FY2025: €158.9M · 167 FTE · 221k contracts · call-center costs −38% via AI; Carlota Pi AI-efficiency narrative; solar run-rate target.
Heavy in-house + vendor AI; possible VoiceB on sales voice; Zoho desk; WhatsApp.
VoiceB (coexist on CS/knowledge) · Zoho Zia · Hubtype/Aunoa · Intercom/Zendesk AI · Genesys · Inbenta/Yellow.ai
P1 Carlota Pi Amorós (CEO)
P1/P2 Arnau Ferrer (Transformation) VERIFY
P2 Narcís Matabosch (CPO) · Care/CX + Marcos C. infra VERIFY
BG WA+web+Zoho assist · B+ tickets · Voice only if care-line gaps vs VoiceB
“You’ve proven AI can cut CC cost 38% without losing Trustpilot. 2026 open question: knowledge depth — Fair Tariff, solar+battery, Catalan/Spanish — at 167 FTE. BrandGPT + B+ into Zoho/WhatsApp for post-sale when sales voice is already covered.”
Holaluz — BrandGPT for solar & care after the AI cost win
Aunoa (web/WA/social) CONFIRMED · Zendesk CONFIRMED · custom PHP/Go stack LIKELY · Mirakl/Algolia soft · PcComponentes invested in Aunoa 2021
FY2024 €561.7M · €10.4M profit · +15% sales ambition 2025 · marketplace + EU expansion narrative.
Aunoa conversational AI + Zendesk live handoff; product/order APIs.
Aunoa (equity — coexist only) · Zendesk AI · Intercom Fin · Hubtype · Yellow.ai/Ada · voice specialists
P1 Alfonso Tomás (CEO)
P1/P2 Alberto Díaz Hernández (CTO)
P2 CS/CX — Miguel Villar historical VERIFY · Marketplace lead VERIFY
BG compatibility RAG + Zendesk assist · B+ order/RMA · Voice differentiator
“You were early with Aunoa+Zendesk. 2026 gap: generative accuracy on PC compatibility + voice + seller-side automation. BrandGPT as knowledge/agentic layer — complements Aunoa, doesn’t ask you to rip out a partner you helped build.”
PcComponentes — BrandGPT on top of Aunoa/Zendesk (compatibility RAG)
Scalpers → BG web+WA
Davante → Voice first
Zafiro → BG Zalia↑
Adamo → Voice+BG on Sabio
Holaluz → BG post-sale
PcComponentes → BG coexist
Wrong answers / brand drift / KB chaos · catalog · property facts · tariff/solar · SKU compatibility
After-hours leads · call peaks · IVR hate · rural scale · DE/UK/ES guest lines
“Chatbot” naked · rip-replace Sabio/Aunoa/Quicktext · invent fees · bank/insurance · WA blast
Language wedge
CA · EU · PT · IT — confirm accent capability before promising
CRM write-back
Zoho · Shopify/Odoo · Zendesk · Beyond Now/Sabio
Ley 10/2025
Human handoff + co-official — not a bank licence
Upgrade, don’t educate
4/6 already bought a bot/IVR
CEO / MD · COO · CX Director · CC Director · CIO/CTO/Digital
Head of CS / Omnichannel · Digital · CRM/MarTech · Innovation/AI · Admissions (edu)
DPO / Legal · CCaaS admin · Knowledge/HR Ops · Procurement · Language compliance
Sequence rule: Graph builds P1/P2/P3. Do not sequence a lone intern because Census found an email.
No invented private emails in this deck.
Scalpers: on-brand ES+PT answers 24/7; handoff exceptions. Upgrade Oct8ne.
Davante: voicebot on top paid landings → Zoho clean leads before morning shift.
Zafiro: property RAG across 14 hotels; ES/EN/DE (+CA); defend direct bookings.
Adamo: RAG on coverage/packs ES+CA; complement Sabio; ticket write-back.
Holaluz: post-sale BrandGPT + ticket actions; expand beyond sales-voice AI.
PcComponentes: generative accuracy + Zendesk assist; voice; seller BrandGPT — coexist Aunoa.
1:1 · unique URL
Silent path · not pitch
Use-case sheet
EF / retail SAMPLE
Consent only
Book discovery
Scalpers · BG
unique URLDavante · VO
Loom SAMPLEZafiro · BG
demo QAdamo · VO/BG
1-pagerHolaluz · BG/B+
use-casePcComp · BG
coexistSend matching use-case asset → meeting ask → SQL brief
Continue Day 2–6 · call last · no WA without consent
Congrats DGA + Plan 25–30 — 15-min BrandGPT on Shopify/Oct8ne?
Davante launch — BrandGPT/voice cuts night leakage into Zoho?
Joan’s AI-in-tourism take — BrandGPT that knows each property?
CEO mandate — RAG voice raises containment without replacing Sabio?
FY2025 AI story — BrandGPT post-sale ES+CA into Zoho?
FY2024 print — compatibility RAG + voice that complements Aunoa?
Preheader: Página única · no blast · señal = click
Hola {nombre} — vi {señal_fechada}. No vengo a vender “otro chatbot”.
Propuesta: demo de 15 min sobre vuestro proceso (FAQ / voz / escritura a CRM), con mano a humano (Ley 10/2025), y brief listo para iaKOR.
Reservar demo →SAMPLE · no fees · unique URL tracked · HubSpot SoR
· One sourced signal fact only
· Module named (BG / VO / B+)
· Unique landing, not a pixel
· No invented ROI %
· No private emails fabricated
· Castilian default; Catalan when account is CA-led
Una página (solo para ti) — cómo BrandGPT / Voice / BrandGPT+ responde {pregunta_ejemplo} con conocimiento de marca y escribe a {sistema}.
Ejemplos de pregunta en la landing:
SCA: “¿Cómo devuelvo en PT?” · ZAF: “¿Hay Swim Up en Palace Alcudia?” · PCC: “¿Esta GPU encaja con esta placa?”
Traigo el ángulo {módulo} y el brief SQL para iaKOR. Tú decides si el proceso merece demo.
Proponer dos huecos →Subject: Re: {day1_subject} — un caso de 90 segundos
Pegamos un Loom / GIF del use-case (no deck). Una pregunta abierta. Sin “bumping my email.”
Who: same P2 · Channel: email · Asset: matching module video
Subject: {new_signal} — ¿encaja con lo que hablamos?
Job post / earnings / widget change / CIO post → restart with fresh fact. Kill old thread if stale >21d.
Who: P1 if leadership signal · else P2 · never invent the signal
1 Account + ICP check
2 Why-now dated signal(s)
3 Pain hypothesis
4 P1/P2/P3 Graph
5 Tech clues
6 Conversation + consent
7 Demo angle
8 Sourcing URLs
Joint SQL review. iaKOR can bounce. Discovery owned by iaKOR; Nexuses may sit in. HubSpot = system of record. ATO = seller companion, not discovery.
Target ~3–4 SQL/mo — reconfirm commercially. Quality over volume. Monthly ICP re-cut.
Lock 6 accounts · Graph P1/P2/P3 · first sequences · unique landings live · HubSpot fields
Clicks → assets → first meetings · refine pitches · promote Warm→Hot on new triggers
Brief pack every SQL · joint gate · Atlas re-cut · expand Holaluz/PCC coexist stories
Consent · no fees · SAMPLE labels · MANUAL VERIFY contacts · kill bank/ins leak
| Landmine | Merge / fix | Owner |
|---|---|---|
| Duplicate contacts across brands (MasterD/MEDAC) | Davante parent row in HubSpot | Nexuses Census |
| Aunoa equity politics (PcComponentes) | Coexist language only | Nexuses + iaKOR |
| VoiceB scope unclear (Holaluz) | Discovery before Voice pitch | iaKOR demo |
| Post-ERE title drift (Adamo) | MANUAL VERIFY before send | Graph |
Exact employee/revenue cutoffs · utilities as P1 default · Catalan/Euskera accent SKU proof · Holaluz VoiceB scope · PcComponentes Aunoa commercial status · SQL/mo floor reconfirm
Every card SAMPLE or sourced. No fees. No private emails. Banks/insurance out. Call last. iaKOR owns the demo on their process.